But your finance ops shouldn't be.
Amazon FBA fees ate 23% of your profit.
Return rates spiked during flash sale.
Inventory sitting for 180+ days.
In the world of e-commerce and consumer products, profitability is a moving target. SKU-level visibility, channel-specific ROIs, and real-time cash flow forecasting aren't "nice-to-haves" - they're essential for survival and success. DNA Growth brings retail-savvy financial clarity that helps brands scale, without losing control.
Why E-commerce Brands
Struggle with Finance
Without clear financial infrastructure, scaling only multiplies your complexity.
Inventory vs. Cash Flow Chaos
Poorly timed POs, bulk discounts, and dead stock distort the real cash picture.
No SKU-Level Profitability
Without knowing which SKUs or channels drive profit, you're scaling blind.
Multi-Market Complexity
Selling across regions introduces currency, tax, and logistics challenges.
Promotions Obscure Margins
Flash sales may boost revenue but silently hurt profitability.
Reporting Lags Slow Decisions
If insights come at month-end, you're already behind.
What We Build
for Your Growth
We design finance systems that give you the confidence to scale, launch new channels, and protect margins — without hiring a full finance team.
Inventory & Cost Modeling
Real-time landed cost, reorder triggers, and working capital planning.
SKU & Channel-Level Profitability
Clear margins across products, campaigns, and platforms.
Forecasting & Demand Planning
Seasonal demand modeling and procurement forecasts.
Multi-Channel Consolidation
Amazon, Shopify, retail — unified in one dashboard.
Returns & Refunds Modeling
Track real revenue after leakage and chargebacks.
Client Results
Wins That Speak for Themselves
48% → 61%
Gross Margin
Improved for a luxury D2C brand in under 6 months
14 States
SKU Dashboard
Profitability tracked across all channels and platforms
Series A
Fundraise
Supported with investor-ready financial models
Integrations
Platforms & Tools We Work With
We connect your existing stack — no ripping and replacing, just clarity layered on top.
Let's Tighten Margins & Scale Smarter
You don't need more tools or people — you need clarity and confidence. We build finance systems that grow with you.